TailWag
Getting started, the short version.
Five minutes from sign-up to your first walk on the leaderboard. This is what to do, in order.
1.Your first walk
Open the app, hit the orange paw on the bottom bar, tap Start Walk. That's it. The app records your route in the background — close the screen, lock your phone, the GPS keeps going.
- Distance, duration, and pace are live
- WAG XP starts accumulating from the first metre
- Park check-ins happen automatically when you arrive at one of our 550+ mapped parks
Tip: Tap Stop Walk when you're done — don't just close the app. The summary screen is where you grab the share card and post to BreedFeed.
2.BreedFeed
BreedFeed is the social spine of the app. Auto-joined to your dog's breed at sign-up. Five layers wide:
- Local — your suburb's owners
- City — Sydney, Melbourne, Brisbane
- State — NSW, VIC, etc.
- Country — every dog of that breed in your country
- Global — everyone, everywhere
Switch scopes from the top of the feed. Post photos, stats, walk recaps. React with paws. The Pup tier sees only your breed. Alpha sees everything.
3.Parks
550+ real parks, mapped, reviewed by dog owners. The Parks tab shows what's active right now — who's there, when they checked in, how busy it is.
- Check-in — the green pin shows live activity. Other owners can see you're there.
- Reviews — fenced status, cleanliness, vibe, who's regular
- Submit — found a park we don't have? Submit it from the map.
4.XP & levels
Every walk earns WAG XP. XP gets your dog through the 55-level Season ladder. Each level = a Pawstige badge.
- Walking with friends = 2× XP (social boost)
- TailWag Time windows = double XP for everyone in your region
- Alpha tier = double XP boost tokens you can use on any walk
Levels reset each Season. Start of a new Season is a clean slate — same tier, same dog, fresh ladder.
5.Wag Wars
Challenge another breed to a 7-day walk-off. Most kilometres, longest streak, best park rating — pick the metric, pick the breed, fight it out. The winning breed gets a badge on every dog's profile that week.
6.QR collars
Your dog's TailWag QR Smart Collar is the bridge between the app and the real world. Two QR types per collar:
- Social QR — anyone scans it, sees your dog's profile (breed, name, vibe)
- Safety QR — only activates when you mark your dog as lost. Then anyone who scans gets a one-tap message form to reach you.
QR codes auto-rotate every 30 days for privacy. More on collars →